UI/UX

The importance of UX/UI design

UX & UI the two most heard terms in web designing but mostly not well understood. The two terms are mostly used together, however they both are individual and separate web/application design. And both are equally important. They are the reason behind people’s favorite apps or websites that are preferred over other websites or apps.…

Instagram

Introducing Reels and Shop Tabs

Today we’re announcing some big changes to Instagram — a Reels tab and a Shop tab. The Reels tab makes it easier for you to discover short, fun videos from creators all over the world and people just like you. The Shop tab gives you a better way to connect with brands and creators and discover products you love. …

ecommerce

E-commerce explodes: 45% growth in Q2

While many retailers flounder, some omnichannel merchants are killing it online. Years of economic growth have been wiped out by COVID-19. However, the story for e-commerce has been the opposite: an acceleration of growth that otherwise might have taken years. Approaching 20% of retail. The U.S. Commerce Department reported new retail sales data (.pdf) earlier this…

Progressive Web Apps

The current state of PWA

By 2020, Progressive Web Apps will replace 50% of all consumer-facing native apps, according to Gartner Research. A progressive web application (PWA) is mobile web page that acts and feels like regular native app. Like all apps, PWA can be accessed via the home screen of any smartphone. PWAs also share many of the same…

Personalised

Everyone talks about personalisation – but here is why only a few get it right

Lately, experts have written countless articles about personalised marketing and how it is changing the game. And, to be honest, it is a significant trend because it works. Personalisation has become table stakes. Whether you are talking about business-to-consumer or business-to-business marketing, you have to personalise your marketing message if you want to drive revenue…