Introducing Reels and Shop Tabs

Today we’re announcing some big changes to Instagram — a Reels tab and a Shop tab. The Reels tab makes it easier for you to discover short, fun videos from creators all over the world and people just like you. The Shop tab gives you a better way to connect with brands and creators and discover products you love. …

Instagram Shop and Facebook Pay

As we continue building products to help businesses and creators of all sizes, we hope Instagram Shopping becomes a critical part of helping businesses succeed. Today, we are launching a new feature aimed at making Instagram the best place for people to discover and shop the brands and products they love. Instagram Shop: The new…